You didn’t go to dental school to manage ad budgets or build landing pages. That’s where we come in. We serve as your outsourced marketing department—combining strategic leadership, creative execution, and performance marketing—all without the high cost or commitment of an in-house hire.
OUR APPROACH
At DTMA, we go beyond traditional marketing services—we become a strategic partner in your dental practice’s growth. Acting as your Fractional CMO, our team ensures your marketing dollars are invested wisely, driving measurable results. While our 7-Step Marketing System provides a comprehensive approach, we understand that not every practice needs every service. That’s why we tailor our strategy to fit your unique goals, whether it’s optimizing your website, improving SEO, running high-converting ad campaigns, or implementing a CRM to enhance patient retention.
More than just a vendor, we take ownership of your marketing initiatives, managing the rollout, tracking performance, and continuously refining strategies for maximum ROI. Our hands-on approach means you don’t have to navigate marketing alone—we handle the execution while you focus on delivering quality patient care. With transparency, data-driven decisions, and a dedicated team behind you, DTMA ensures that your practice not only attracts more patients but sustains long-term growth in an increasingly competitive market.
Each step in our 7-Step Dental Marketing System is designed to bring tangible ROI to your practice—whether it’s booking new patients, reducing marketing waste, or increasing retention.
STRATEGY
THE BLUE PRINT FOR SUCCESS
Why It Matters: Without a well-defined strategy, marketing efforts can be disjointed and ineffective. Our strategic approach ensures every marketing dollar is spent efficiently as we monitor overall marketing initiatives.
ROI Impact:
- We analyze patient demographics, local competition, and industry trends to position your practice as the top choice.
- Data-driven decision-making reduces wasted spend and maximizes patient acquisition.
- A customized strategy aligns marketing efforts with business goals, ensuring sustainable long-term growth.
- Many creative tactics and approaches.
WEBSITE
YOUR 24/7 PATIENT CONVERSION MACHINE
ROI Impact:
- We build high-converting, mobile-optimized websites designed to turn visitors into booked appointments.
- Features like online scheduling, click-to-call, and lead capture forms make it easy for new patients to take action.
- A fast, user-friendly experience reduces bounce rates and increases appointment bookings.
SEO
GET FOUND WHEN PATIENTS ARE SEARCHING
- Our local SEO strategies help you rank higher in Google searches, driving consistent, organic traffic without ongoing ad spend.
- We optimize for “dentist near me” and other high-intent keywords that lead to more booked appointments.
- Increased online visibility means more walk-ins, more calls, and more scheduled visits with no additional advertising cost.
CONTENT
EDUCATE, BUILD TRUST, AND CONVERT
- We create high-value blogs, videos, FAQs, and before/after case studies that answer common patient questions and reduce barriers to booking.
- Engaging content nurtures leads and keeps your practice top-of-mind.
- Well-optimized content boosts SEO rankings, leading to long-term patient acquisition at no additional cost.
PAID ADVERTISING
INSTANT PATIENT ACQUISITION
- Google Ads & Meta Ads put your practice in front of people actively searching for a dentist.
- We optimize ad campaigns for maximum lead quality, ensuring lower cost-per-patient acquisition.
- Retargeting keeps your practice top-of-mind for potential patients who didn’t book the first time.
CRM
AUTOMATE & MAXIMIZE PATIENT RETENTION
- Automated appointment reminders, follow-ups, and recall campaigns reduce no-shows and increase rebookings.
- Personalized email and SMS campaigns turn one-time patients into lifelong customers.
- A well-managed CRM keeps track of patient interactions, making communication seamless and professional.
- STILL HAVE QUESTIONS? WE’VE GOT ANSWERS.
HOW SOON CAN I EXPECT TO SEE RESULTS FROM THIS 7-STEP SYSTEM?
IS THIS ONLY FOR LARGE DENTAL PRACTICES OR CAN SMALLER OFFICES BENEFIT TOO?
DO I NEED TO REPLACE MY EXISTING WEBSITE OR TOOLS?
WHAT MAKES THIS DIFFERENT FROM OTHER DENTAL MARKETING SERVICES?
DIRECT MAIL
(Zip Code, Area, Route)
SOCIAL
BUILD RELATIONSHIPS & PATIENT LOYALTY